Converting into Business from Science

by Entrepreneurship Club

Corporate Presentation

Tue, Apr 30, 2019

7 PM – 8:30 PM (GMT+1)

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Holography, augmented and mixed reality, software development and the problems of converting into business from science with VividQ.

About the company:
VividQ is a deep tech software company with world-leading expertise in 3D holography, founded in 2017 in Cambridge (UK). The company offers a patented software framework for holographic display to enable mass adoption of the technology in AR/VR/MR headsets, smart glasses, automotive HUDs, and consumer electronics.

With the technical and research teams based in Cambridge (UK), VividQ benefits from the rich academic network of the University of Cambridge. Thanks to its London-based commercial office, VividQ has significantly developed its customer and investment networks’, and has taken advantage of the EIS incentive. In just 2 years,VividQ has achieved wide recognition amongst the new technologies community and adopters worldwide, exhibiting its revolutionary solutions at WebSummit, Augmented World Expo EU and US, and CES amongst others.
In March 2019, VividQ announced Suir Valley Ventures as the lead of their £3m investment round in The Times and Business Weekly.

About the speaker:
Aleksandra Pedraszewska – Head of Commercial and Co-Founder @ VividQ

​​​​​​​Aleksandra co-founded VividQ when completing the MPhil in Technology Policy at Cambridge Judge Business School. She has been involved in developing all commercial areas of the start-up, which offers innovative software solutions for 3D holographic display.Today, Aleksandra heads up VividQ’s sales, marketing, and operations in the London office. She focuses on taking VividQ’s software platform to the market alongside world-leading hardware partners, and completing the £2.5m funding round (having previously raised £1.5 seed investment). Before, she gained professional experience at Rolls-Royce, HBO, and IdeaLab Ventures. She was named on the Code First: Girls “Ones to Watch 2018” list and received numerous awards including Cambridge Leadership Prize, Zonta JFK Woman in Business Scholarship, and Female Undergraduate of the Year 2015 Prize. She is an avid supporter of initiatives promoting women in tech and technologies originating from her home country – Poland.

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